The audience of the brochure was its clients and people who are looking for accounting services because there was a list of services the firm provides such as profit analysis and costing, GAAP Compliance, new business startups, and more.
Its purpose was clear. The brochure was created to get more people to know the firm and get more clients. In the brochure, there were a lot of phrases like, "success of our clients," which was to show the people how they care about their clients.
I think the brochure was not quite successful since I could find exactly same phrases and comments at the website of this firm. It also did not have a lot of appeals to people since it was like other brochures.
http://www.mgwaccounting.com/
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